Working with me

Process

 

My Specialty Areas

High-Margin Menu Design

My menus average 85% gross margins through strategic ingredient selection, efficient prep methods, and intelligent pricing. I create cocktails that are stunning and delicious while maximizing profitability.

Scalable Programs

I design menus that work whether you're serving 50 guests or 500. Every recipe is built for speed, consistency, and quality at volume.

Staff Empowerment

I don't just train bartenders—I inspire them. My approach builds confidence, ownership, and pride in craft that translates to better guest experiences.

Operational Efficiency

Beautiful menus mean nothing if they slow down service. I optimize every aspect of bar operations for speed and consistency without sacrificing quality.

Real-World Solutions

I've worked every position in a bar. I understand the challenges of high-volume service, limited budgets, and tight timelines. My recommendations are practical and achievable.

Visual Storytelling

Professional photography that brings your program to life. Whether you need content for Instagram, your website, or press coverage, I capture the artistry and atmosphere that makes your venue special.

Technology-Powered Excellence

As co-founder of Spec, I deliver menus and retainer services through our proprietary platform, giving you professional-grade tools to manage recipes, costs, inventory, and staff training. It's not just a menu—it's a complete system for sustained success.

Why Work With Me?

Nashville Experience in Smaller Markets
 I bring big-city expertise to markets that don't typically have access to this level of beverage consulting. You get metropolitan-quality programs at accessible pricing.

Operations-First Mindset
 I've lived the reality of working busy shifts, managing inventory, training staff, and hitting financial targets. I understand the operational challenges because I've faced them.

Proven Results
 My clients consistently see:

  • 10-25% increases in beverage revenue

  • 85%+ gross margins on cocktails

  • Improved staff confidence and retention

  • Reduced waste and better cost control

  • Enhanced guest satisfaction and social media presence

Local Commitment
 Based in Dayton with deep roots in Southwest Ohio, I'm invested in this region's hospitality community. I'm not a fly-in consultant—I'm your neighbor.

Technology Advantage
 As co-founder of Spec, I deliver full menu and retainer packages through our platform, including complete setup, product intake, and a full year subscription ($1,000+ value). You get both the consulting expertise AND the technology to manage it long-term.

Customized Solutions
 No two venues are alike. I tailor every project to your specific concept, budget, team skill level, and goals.

Long-Term Partnership
 I'm here for the journey, not just the launch. Many clients continue working with me for ongoing optimization and support.

Complete Marketing Support
 Beyond consulting, I offer professional photography services to help you market your program effectively across all channels—from social media to press coverage.

The Process

1. Initial Consultation

Free 30-minute conversation to understand your needs, challenges, and goals. No pressure, just genuine discussion about how I can help.

2. Proposal & Planning

Detailed proposal outlining recommended services, timeline, deliverables, and investment. Clear expectations from the start.

3. Discovery & Research

Deep dive into your concept, market, competition, and current operations. Understanding before creating.

4. Development & Creation

Cocktail development, menu design, systems creation—whatever your project requires. Collaborative process with regular check-ins.

5. Training & Implementation

Hands-on work with your team to ensure smooth rollout and confident execution.

6. Launch & Support

On-site support during opening or launch period, with follow-up to ensure success.

7. Ongoing Optimization (Optional)

Continued partnership for those who want ongoing evolution and improvement.